{"id":7275,"date":"2025-02-05T11:36:57","date_gmt":"2025-02-05T10:36:57","guid":{"rendered":"https:\/\/www.abcreation.ch\/a-propos\/methodologie\/"},"modified":"2025-06-23T10:23:29","modified_gmt":"2025-06-23T08:23:29","slug":"methodology","status":"publish","type":"page","link":"https:\/\/www.abcreation.ch\/en\/about\/methodology\/","title":{"rendered":"Methodology"},"content":{"rendered":"<!--themify_builder_content-->\n<div id=\"themify_builder_content-7275\" data-postid=\"7275\" class=\"themify_builder_content themify_builder_content-7275 themify_builder tf_clear\">\n                    <div  data-lazy=\"1\" class=\"module_row themify_builder_row tb_3pms900 tb_first tf_w\">\n                        <div class=\"row_inner col_align_top tb_col_count_1 tf_box tf_rel\">\n                        <div  data-lazy=\"1\" class=\"module_column tb-column col-full tb_0jhp900 first\">\n                            <div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tf_w col_align_top tb_col_count_1 tb_xj8m900\">\n                <div  data-lazy=\"1\" class=\"module_column sub_column col-full tb_6j0j901 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_32va901 breadcrumbs  \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <p><a href=\"\/en\/\">Home<\/a> \/ <a href=\"\/about\/\">About<\/a> \/ Methodology<\/p>\n    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <\/div>\n                <\/div>\n                        <\/div>\n        <\/div>\n                        <div  data-lazy=\"1\" class=\"module_row themify_builder_row tb_d5zc817 tf_w\">\n                        <div class=\"row_inner col_align_top tb_col_count_1 tf_box tf_rel\">\n                        <div  data-lazy=\"1\" class=\"module_column tb-column col-full tb_tfac817 first\">\n                            <div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tf_w col_align_top tb_col_count_1 tb_0psp817\">\n                <div  data-lazy=\"1\" class=\"module_column sub_column col-full tb_r4vk817 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_3164817   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <h1>Our methodology \u2013 A creative and strategic process for outstanding results<\/h1>\n    <\/div>\n<\/div>\n<!-- \/module text --><!-- module text -->\n<div  class=\"module module-text tb_680r817   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <p>At <strong>ABCr\u00e9ation<\/strong>, we believe every project deserves a unique <strong>creative<\/strong> and <strong>strategic<\/strong> approach.<\/p>\n<p>We combine expertise, cutting-edge technology, and close <strong>collaboration<\/strong> with our clients to produce visual content that captures the essence of each project. Our methodology is based on key stages, from <strong>initial planning<\/strong> to <strong>post-production<\/strong>, including creation and content strategy.<\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <\/div>\n                <\/div>\n                        <\/div>\n        <\/div>\n                        <div  data-lazy=\"1\" class=\"module_row themify_builder_row tb_ychk907 tf_w\">\n                        <div class=\"row_inner col_align_top tb_col_count_1 tf_box tf_rel\">\n                        <div  data-lazy=\"1\" class=\"module_column tb-column col-full tb_lju4907 first\">\n                            <div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tf_w col_align_top tb_col_count_1 tb_1ad8907\">\n                <div  data-lazy=\"1\" class=\"module_column sub_column col-full tb_381n907 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_lxtb908   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <h2>Step 1 \u2013 Initial meeting and information gathering<\/h2>\n    <\/div>\n<\/div>\n<!-- \/module text --><!-- module text -->\n<div  class=\"module module-text tb_vmzl908   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <p>The first step in our methodology is to <strong>understand<\/strong> your needs and grasp the <strong>essence of your project<\/strong>.<\/p>\n<p>We schedule a meeting with you to discuss your communication <strong>objectives<\/strong>, brand values, and the vision you want to share with your audience.<\/p>\n<p>This also includes collecting key information such as <strong>location details<\/strong>, <strong>products to highlight<\/strong>, and the <strong>specific elements<\/strong> you want to capture in your photos or videos.<\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <\/div>\n                <\/div>\n                        <\/div>\n        <\/div>\n                        <div  data-lazy=\"1\" class=\"module_row themify_builder_row tb_cv2e741 tf_w\">\n                        <div class=\"row_inner col_align_top tb_col_count_1 tf_box tf_rel\">\n                        <div  data-lazy=\"1\" class=\"module_column tb-column col-full tb_pj6p741 first\">\n                            <div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tf_w col_align_top tb_col_count_1 tb_0wn9741\">\n                <div  data-lazy=\"1\" class=\"module_column sub_column col-full tb_6b12741 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_5752741   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <h3>What we collect:<\/h3>\n    <\/div>\n<\/div>\n<!-- \/module text --><!-- module text -->\n<div  class=\"module module-text tb_spp0897   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <ul>\n<li><strong>Brand and project objectives<\/strong><\/li>\n<li><strong>Themes and messages to convey<\/strong><\/li>\n<li><strong>Visual references <\/strong>or inspiration<\/li>\n<li><strong>Timeline and number of events to cover<\/strong><\/li>\n<li><strong>Available budget and resources<\/strong><\/li>\n<\/ul>    <\/div>\n<\/div>\n<!-- \/module text --><!-- module text -->\n<div  class=\"module module-text tb_dsen185   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <p>We take the time to understand your vision and ask the right questions to build a <strong>strong creative brief<\/strong>.<\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <\/div>\n                <\/div>\n                        <\/div>\n        <\/div>\n                        <div  data-lazy=\"1\" class=\"module_row themify_builder_row tb_8u3s79 tf_w\">\n                        <div class=\"row_inner col_align_top tb_col_count_1 tf_box tf_rel\">\n                        <div  data-lazy=\"1\" class=\"module_column tb-column col-full tb_lgn779 first\">\n                            <div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tf_w col_align_top tb_col_count_1 tb_dr3d79\">\n                <div  data-lazy=\"1\" class=\"module_column sub_column col-full tb_f4zz79 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_rdu579   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <h2>Step 2 \u2013 Brainstorming and strategic planning<\/h2>\n<p>Once the information is gathered, we move on to a <strong>creative brainstorming<\/strong> session with our team.<\/p>\n<p>The goal is to define the project\u2019s <strong>artistic and strategic direction<\/strong>, considering visual impact, the story to tell, and the best way to showcase your products or events.<\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <\/div>\n                <\/div>\n                        <\/div>\n        <\/div>\n                        <div  data-lazy=\"1\" class=\"module_row themify_builder_row tb_1wvq928 tf_w\">\n                        <div class=\"row_inner col_align_top tb_col_count_1 tf_box tf_rel\">\n                        <div  data-lazy=\"1\" class=\"module_column tb-column col-full tb_31fo928 first\">\n                            <div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tf_w col_align_top tb_col_count_1 tb_ginw928\">\n                <div  data-lazy=\"1\" class=\"module_column sub_column col-full tb_z1ob928 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_aoy7928   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <h3>Our planning includes:<\/h3>\n    <\/div>\n<\/div>\n<!-- \/module text --><!-- module text -->\n<div  class=\"module module-text tb_p98t928   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <ul>\n<li><strong>Development of the creative concept<\/strong> and visual ideas<\/li>\n<li><strong>Selection of technologies to use<\/strong><\/li>\n<li><strong>Production and publishing schedule<\/strong><\/li>\n<li><strong>Content strategy for social media<\/strong> (if applicable)<\/li>\n<\/ul>    <\/div>\n<\/div>\n<!-- \/module text --><!-- module text -->\n<div  class=\"module module-text tb_k1v6928   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <p>We work closely with you to ensure the strategy aligns perfectly with your expectations.<\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <\/div>\n                <\/div>\n                        <\/div>\n        <\/div>\n                        <div  data-lazy=\"1\" class=\"module_row themify_builder_row tb_g9ci279 tf_w\">\n                        <div class=\"row_inner col_align_top tb_col_count_1 tf_box tf_rel\">\n                        <div  data-lazy=\"1\" class=\"module_column tb-column col-full tb_gpd2279 first\">\n                            <div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tf_w col_align_top tb_col_count_1 tb_pknx279\">\n                <div  data-lazy=\"1\" class=\"module_column sub_column col-full tb_z4dt279 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_v1ao279   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <h2>Step 3 \u2013 Production and content capture<\/h2>\n<p>This is when we move into <strong>full production mode<\/strong>.<\/p>\n<p>Whether it\u2019s a <strong>private event<\/strong>, <strong>corporate coverage<\/strong>, or <strong>product photography<\/strong>, every moment is captured with meticulous attention to detail.<\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <\/div>\n                <\/div>\n                        <\/div>\n        <\/div>\n                        <div  data-lazy=\"1\" class=\"module_row themify_builder_row tb_1495183 tf_w\">\n                        <div class=\"row_inner col_align_top tb_col_count_1 tf_box tf_rel\">\n                        <div  data-lazy=\"1\" class=\"module_column tb-column col-full tb_dpq4183 first\">\n                            <div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tf_w col_align_top tb_col_count_1 tb_uor9183\">\n                <div  data-lazy=\"1\" class=\"module_column sub_column col-full tb_7fqo183 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_e844183   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <h3>What we do during this stage:<\/h3>\n    <\/div>\n<\/div>\n<!-- \/module text --><!-- module text -->\n<div  class=\"module module-text tb_xvlt183   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <ul>\n<li><strong>Photo and video capture<\/strong> based on project needs<\/li>\n<li><strong>Use of advanced technology<\/strong><\/li>\n<li><strong>Live monitoring<\/strong> to ensure every aspect is precisely covered<\/li>\n<li><strong>Creation of immersive and dynamic content<\/strong><\/li>\n<\/ul>    <\/div>\n<\/div>\n<!-- \/module text --><!-- module text -->\n<div  class=\"module module-text tb_lqrt183   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <p>We ensure that each image or video tells the story fluidly while staying true to your brand goals.<\/p>\n    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <\/div>\n                <\/div>\n                        <\/div>\n        <\/div>\n                        <div  data-lazy=\"1\" class=\"module_row themify_builder_row tb_tg3n669 tf_w\">\n                        <div class=\"row_inner col_align_top tb_col_count_1 tf_box tf_rel\">\n                        <div  data-lazy=\"1\" class=\"module_column tb-column col-full tb_5lnc669 first\">\n                            <div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tf_w col_align_top tb_col_count_1 tb_ay8a669\">\n                <div  data-lazy=\"1\" class=\"module_column sub_column col-full tb_ych0670 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_bp2p670   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <h2>Step 4 \u2013 Post-production and content refinement<\/h2>\n<p>Once production is complete, our <strong>post-production<\/strong> experts take over to finalize the <strong>images and videos<\/strong>.<\/p>\n<p>We apply edits, enhancements, and a professional finish to deliver visuals that meet your expectations.<\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <\/div>\n                <\/div>\n                        <\/div>\n        <\/div>\n                        <div  data-lazy=\"1\" class=\"module_row themify_builder_row tb_lcof154 tf_w\">\n                        <div class=\"row_inner col_align_top tb_col_count_1 tf_box tf_rel\">\n                        <div  data-lazy=\"1\" class=\"module_column tb-column col-full tb_meih154 first\">\n                            <div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tf_w col_align_top tb_col_count_1 tb_rdd2154\">\n                <div  data-lazy=\"1\" class=\"module_column sub_column col-full tb_hnw7154 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_36b7155   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <h3>Post-production process:<\/h3>\n    <\/div>\n<\/div>\n<!-- \/module text --><!-- module text -->\n<div  class=\"module module-text tb_llsp155   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <ul>\n<li><strong>Video editing<\/strong> \u2013 Selecting the best footage and creating smooth, professional cuts<\/li>\n<li><strong>Photo retouching<\/strong> \u2013 Color correction, lighting, contrast, and detail adjustments<\/li>\n<li><strong>Formatting<\/strong> \u2013 Adapting content for web, social media, brochures, and more<\/li>\n<li><strong>Online optimization<\/strong> \u2013 Ensuring ideal sizing and resolution for digital use<\/li>\n<\/ul>    <\/div>\n<\/div>\n<!-- \/module text --><!-- module text -->\n<div  class=\"module module-text tb_wqer155   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <p>We make sure every piece of content is ready to be shared and maximized for impact.<\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <\/div>\n                <\/div>\n                        <\/div>\n        <\/div>\n                        <div  data-lazy=\"1\" class=\"module_row themify_builder_row tb_o2fr728 tf_w\">\n                        <div class=\"row_inner col_align_top tb_col_count_1 tf_box tf_rel\">\n                        <div  data-lazy=\"1\" class=\"module_column tb-column col-full tb_qtee728 first\">\n                            <div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tf_w col_align_top tb_col_count_1 tb_njqb728\">\n                <div  data-lazy=\"1\" class=\"module_column sub_column col-full tb_u6k6728 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_nnof728   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <h2>Step 5 \u2013 Delivery and performance tracking<\/h2>\n<p>After final delivery, we remain available to make adjustments if needed.<\/p>\n<p>If you\u2019ve selected our <strong>social media<\/strong> services, we also track the <strong>performance<\/strong> of published content and provide <strong>detailed reports<\/strong> to help optimize future posts.<\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <\/div>\n                <\/div>\n                        <\/div>\n        <\/div>\n                        <div  data-lazy=\"1\" class=\"module_row themify_builder_row tb_mnr6496 tf_w\">\n                        <div class=\"row_inner col_align_top tb_col_count_1 tf_box tf_rel\">\n                        <div  data-lazy=\"1\" class=\"module_column tb-column col-full tb_d5p8496 first\">\n                            <div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tf_w col_align_top tb_col_count_1 tb_vvjg496\">\n                <div  data-lazy=\"1\" class=\"module_column sub_column col-full tb_m3gv496 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_qzyd496   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <h3>What we do in this stage:<\/h3>\n    <\/div>\n<\/div>\n<!-- \/module text --><!-- module text -->\n<div  class=\"module module-text tb_56as496   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <ul>\n<li><strong>Delivery of final content<\/strong> in required formats<\/li>\n<li><strong>Monitoring of performance<\/strong> across platforms<\/li>\n<li><strong>Adjustments and revisions<\/strong> based on feedback<\/li>\n<li><strong>Advice and recommendations<\/strong> for future campaigns or events<\/li>\n<\/ul>    <\/div>\n<\/div>\n<!-- \/module text --><!-- module text -->\n<div  class=\"module module-text tb_93nu496   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <p>We stay involved throughout the process to ensure the results meet your expectations and goals.<\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <\/div>\n                <\/div>\n                        <\/div>\n        <\/div>\n        <\/div>\n<!--\/themify_builder_content-->","protected":false},"excerpt":{"rendered":"<p>Home \/ About \/ Methodology Our methodology \u2013 A creative and strategic process for outstanding results At ABCr\u00e9ation, we believe every project deserves a unique creative and strategic approach. We combine expertise, cutting-edge technology, and close collaboration with our clients to produce visual content that captures the essence of each project. Our methodology is based [&hellip;]<\/p>\n","protected":false},"author":40,"featured_media":7602,"parent":7274,"menu_order":10,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-7275","page","type-page","status-publish","has-post-thumbnail","hentry","has-post-title","has-post-date","has-post-category","has-post-tag","has-post-comment","has-post-author",""],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Methodology - ABCr\u00e9ation<\/title>\n<meta name=\"description\" content=\"See how we structure each project from planning to final delivery with a clear creative process.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.abcreation.ch\/en\/about\/methodology\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Methodology - ABCr\u00e9ation\" \/>\n<meta property=\"og:description\" content=\"See how we structure each project from planning to final delivery with a clear creative process.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.abcreation.ch\/en\/about\/methodology\/\" \/>\n<meta property=\"og:site_name\" content=\"ABCr\u00e9ation\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/abcreation.ch\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-23T08:23:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.abcreation.ch\/wp-content\/uploads\/2025\/06\/ABCreation-logo-web.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"984\" \/>\n\t<meta property=\"og:image:height\" content=\"632\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.abcreation.ch\\\/en\\\/about\\\/methodology\\\/\",\"url\":\"https:\\\/\\\/www.abcreation.ch\\\/en\\\/about\\\/methodology\\\/\",\"name\":\"Methodology - ABCr\u00e9ation\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.abcreation.ch\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.abcreation.ch\\\/en\\\/about\\\/methodology\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.abcreation.ch\\\/en\\\/about\\\/methodology\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.abcreation.ch\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/ABCreation-logo-web.jpg\",\"datePublished\":\"2025-02-05T10:36:57+00:00\",\"dateModified\":\"2025-06-23T08:23:29+00:00\",\"description\":\"See how we structure each project from planning to final delivery with a clear creative process.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.abcreation.ch\\\/en\\\/about\\\/methodology\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.abcreation.ch\\\/en\\\/about\\\/methodology\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.abcreation.ch\\\/en\\\/about\\\/methodology\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.abcreation.ch\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/ABCreation-logo-web.jpg\",\"contentUrl\":\"https:\\\/\\\/www.abcreation.ch\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/ABCreation-logo-web.jpg\",\"width\":984,\"height\":632},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.abcreation.ch\\\/en\\\/about\\\/methodology\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/www.abcreation.ch\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"About\",\"item\":\"https:\\\/\\\/www.abcreation.ch\\\/en\\\/about\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Methodology\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.abcreation.ch\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.abcreation.ch\\\/en\\\/\",\"name\":\"ABCr\u00e9ation\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.abcreation.ch\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.abcreation.ch\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.abcreation.ch\\\/en\\\/#organization\",\"name\":\"ABCr\u00e9ation\",\"url\":\"https:\\\/\\\/www.abcreation.ch\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.abcreation.ch\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.abcreation.ch\\\/wp-content\\\/uploads\\\/2025\\\/01\\\/ABCreation-logo.jpg\",\"contentUrl\":\"https:\\\/\\\/www.abcreation.ch\\\/wp-content\\\/uploads\\\/2025\\\/01\\\/ABCreation-logo.jpg\",\"width\":1500,\"height\":1500,\"caption\":\"ABCr\u00e9ation\"},\"image\":{\"@id\":\"https:\\\/\\\/www.abcreation.ch\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/abcreation.ch\",\"https:\\\/\\\/www.instagram.com\\\/chris___heeney\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/abcreation-ch\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Methodology - ABCr\u00e9ation","description":"See how we structure each project from planning to final delivery with a clear creative process.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.abcreation.ch\/en\/about\/methodology\/","og_locale":"en_US","og_type":"article","og_title":"Methodology - ABCr\u00e9ation","og_description":"See how we structure each project from planning to final delivery with a clear creative process.","og_url":"https:\/\/www.abcreation.ch\/en\/about\/methodology\/","og_site_name":"ABCr\u00e9ation","article_publisher":"https:\/\/www.facebook.com\/abcreation.ch","article_modified_time":"2025-06-23T08:23:29+00:00","og_image":[{"width":984,"height":632,"url":"https:\/\/www.abcreation.ch\/wp-content\/uploads\/2025\/06\/ABCreation-logo-web.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.abcreation.ch\/en\/about\/methodology\/","url":"https:\/\/www.abcreation.ch\/en\/about\/methodology\/","name":"Methodology - ABCr\u00e9ation","isPartOf":{"@id":"https:\/\/www.abcreation.ch\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.abcreation.ch\/en\/about\/methodology\/#primaryimage"},"image":{"@id":"https:\/\/www.abcreation.ch\/en\/about\/methodology\/#primaryimage"},"thumbnailUrl":"https:\/\/www.abcreation.ch\/wp-content\/uploads\/2025\/06\/ABCreation-logo-web.jpg","datePublished":"2025-02-05T10:36:57+00:00","dateModified":"2025-06-23T08:23:29+00:00","description":"See how we structure each project from planning to final delivery with a clear creative process.","breadcrumb":{"@id":"https:\/\/www.abcreation.ch\/en\/about\/methodology\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.abcreation.ch\/en\/about\/methodology\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.abcreation.ch\/en\/about\/methodology\/#primaryimage","url":"https:\/\/www.abcreation.ch\/wp-content\/uploads\/2025\/06\/ABCreation-logo-web.jpg","contentUrl":"https:\/\/www.abcreation.ch\/wp-content\/uploads\/2025\/06\/ABCreation-logo-web.jpg","width":984,"height":632},{"@type":"BreadcrumbList","@id":"https:\/\/www.abcreation.ch\/en\/about\/methodology\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.abcreation.ch\/en\/"},{"@type":"ListItem","position":2,"name":"About","item":"https:\/\/www.abcreation.ch\/en\/about\/"},{"@type":"ListItem","position":3,"name":"Methodology"}]},{"@type":"WebSite","@id":"https:\/\/www.abcreation.ch\/en\/#website","url":"https:\/\/www.abcreation.ch\/en\/","name":"ABCr\u00e9ation","description":"","publisher":{"@id":"https:\/\/www.abcreation.ch\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.abcreation.ch\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.abcreation.ch\/en\/#organization","name":"ABCr\u00e9ation","url":"https:\/\/www.abcreation.ch\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.abcreation.ch\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.abcreation.ch\/wp-content\/uploads\/2025\/01\/ABCreation-logo.jpg","contentUrl":"https:\/\/www.abcreation.ch\/wp-content\/uploads\/2025\/01\/ABCreation-logo.jpg","width":1500,"height":1500,"caption":"ABCr\u00e9ation"},"image":{"@id":"https:\/\/www.abcreation.ch\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/abcreation.ch","https:\/\/www.instagram.com\/chris___heeney\/","https:\/\/www.linkedin.com\/company\/abcreation-ch\/"]}]}},"_links":{"self":[{"href":"https:\/\/www.abcreation.ch\/en\/wp-json\/wp\/v2\/pages\/7275","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.abcreation.ch\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.abcreation.ch\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.abcreation.ch\/en\/wp-json\/wp\/v2\/users\/40"}],"replies":[{"embeddable":true,"href":"https:\/\/www.abcreation.ch\/en\/wp-json\/wp\/v2\/comments?post=7275"}],"version-history":[{"count":13,"href":"https:\/\/www.abcreation.ch\/en\/wp-json\/wp\/v2\/pages\/7275\/revisions"}],"predecessor-version":[{"id":7699,"href":"https:\/\/www.abcreation.ch\/en\/wp-json\/wp\/v2\/pages\/7275\/revisions\/7699"}],"up":[{"embeddable":true,"href":"https:\/\/www.abcreation.ch\/en\/wp-json\/wp\/v2\/pages\/7274"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.abcreation.ch\/en\/wp-json\/wp\/v2\/media\/7602"}],"wp:attachment":[{"href":"https:\/\/www.abcreation.ch\/en\/wp-json\/wp\/v2\/media?parent=7275"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}